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Peggy Wester

Peggy Wester

About Me

Peggy Wester

My name is Peggy Wester. This site is my blog where I put my business experience from years in work. As of 2017, I have been working as a freelancer in the digital sector as a marketing advisor, but before then I worked in various sectors along a similar line.

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Business Advice

The Social Media Platforms Customers Gravitate Towards

May 26, 2022March 31, 2025 No Comments

Businesses of all sizes are always looking for new and innovative ways to reach customers. In today’s digital age, social media platforms are the best way to do that. But which platforms should businesses focus on? And how can they use those platforms to their advantage? Read on to find out! The Top Social Media […]

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Business Advice Marketing Tricks

Why Content Marketing Is Important

May 12, 2022May 11, 2022 No Comments

One of the cornerstones of today’s marketing ecosystem is content marketing. The pinnacle of marketing automation is a content calendar where you create and publish content on a schedule to a specific audience. The content is designed to help the audience solve a problem, solve a problem they didn’t know they had, or simply educate […]

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Business Advice Marketing Tricks

What Is SEO Certification?

March 31, 2022February 1, 2022 No Comments

SEO is (mainly) about making your site rank as high as possible on search engines. It is a highly competitive field, and the professionals who work in this field need to be very skilled in a wide range of activities. Most companies are often willing to invest some time and money in SEO certification if […]

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Marketing Tricks

How SEO Affects Your Business

March 30, 2022March 30, 2022 No Comments

If you’re running a business, then you know that search engine optimization (SEO) is vital to your success. Without it, your website will be lost in the vast sea of websites on the internet. But with the right SEO techniques, you can rank high on Google and other search engines, bringing in more traffic and […]

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Business Advice Freelancers and Small Business

7 Strategies for Growing a Startup from Zero Customers

March 9, 2022March 31, 2025 No Comments

A business strategy should be considered before launching a business. A business plan is one of the most important things to consider and it can be created from scratch or based on an existing business plan template. The business plan will help you set goals, decide on your customer base, and calculate your expenses for […]

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paperwork mugs and two pairs of hands on desk
Business Advice

What Must An Entrepreneur Do After Creating a Business Plan?

February 21, 2022February 21, 2022 No Comments

Business plans are a great way to turn your business goals into a reality. But let’s learn what entrepreneurs need to do after creating a business plan

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Business Advice Freelancers and Small Business Marketing Tricks

Ways to Improve the Customer’s Journey

February 16, 2022March 31, 2025 No Comments

No matter how big or small your business is – you need to know that a Customer’s Journey is the key to your success. This is one of the most challenging aspects of any business. The importance of the customer’s journey has never been more important. Like any other aspect of your business, you need […]

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Business Advice

The Ways Printed Documents are Held Together in the Office

January 25, 2022January 26, 2022 No Comments

It can be a bind when you have a lot of papers all loose, so you will want a way to keep them together. Page numbering will help with page orders, but not when you have lots of documents all relating to the same. You will want to keep things separate and complete for your […]

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Freelancers and Small Business

When To Consider Expanding into An Office

January 20, 2022March 31, 2025 No Comments

Every year, new businesses open up in the United States. It is estimated that there are 17 million new business openings each year. More than one-quarter of these openings are for restaurants, bars, and cafés, while another 11% are for professional services firms., If your business is a type that can be started in a […]

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Business Advice Marketing Tricks

How to Boost Your ROI

January 5, 2022February 1, 2022 No Comments

What’s the single most important factor in ensuring your business remains profitable over the years? It’s not advertising, it’s not social media, and it’s not any particular marketing strategy. The answer is very simple: your ROI or return on investment. What is ROI? An ROI is a measure used to determine when a business venture […]

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Categories

  • Business Advice
  • Freelancers and Small Business
  • Marketing Tricks

My name is Peggy Wester. This site is my blog where I put my business experience from years in work. As of 2017, I have been working as a freelancer in the digital sector as a marketing advisor, but before then I worked in various sectors along a similar line.

Recent Posts

  • What to Look for When Hiring a Freelancer for Your Business: Key Criteria, Red Flags, and Practical Evaluation Steps
  • How to Improve Customer Service in a Small Business: Practical Strategies to Delight Customers and Boost Loyalty
  • 9 Crucial Questions Every Leadership Team Must Answer Before Signing a New Office Lease
  • How to Start Freelancing as a Marketing Advisor: Practical Steps to Build Clients, Rates, and a Scalable Practice
  • What Is a Go-to-Market Strategy and Why Does It Matter — Key Steps to Build One and Drive Revenue

Think Business!

It is not impossible to become a very successful business person but there can be difficult days ahead. Keep referring back to my blog and other business blogs to make sure that you are staying on track with your business venture!

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